Posts in December 2010

Why?:

Eight important questions to ask before beginning any project.

Before we begin any new projects at Mindpower, we have a list of questions we ask ourselves. It’s not just because we love to think and we love to solve problems. It’s because we love to solve the right problems.

This exercise helps us – and it can help you – determine what the real goal is and develop the right tools for the job.

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Mindpower supports the free press!:

or, How writing great press releases can stretch your marketing budget.

Press releases are designed to help your organization get free, third party news media coverage. Reporters rely on press releases to help them find stories.  So, you’re much more likely to be featured in the media if you send out great releases.

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